U.S. Healthcare Discount Plan Market Expansion: Key Developments & Product Innovations
The U.S. Healthcare Discount Plan Marke t is gaining strong momentum as rising out-of-pocket expenses and insurance premiums push American consumers to seek more affordable access to care. These plans, also known as non-insurance healthcare benefits , provide discounted rates for a wide range of medical, dental, vision, and wellness services through participating providers. The U.S. healthcare discount plan market was valued at USD 1.89 billion in 2023 and is expected to grow at a CAGR of 10.4% during the forecast period. Increasing awareness of affordable medical savings plans , the expansion of provider networks, and the unmet needs of uninsured and underinsured populations are the key drivers of this growth. Market Overview Healthcare discount plans are membership-based programs that provide enrollees with reduced pricing on services such as routine checkups, prescriptions, dental cleanings, eye exams, and even alternative therapies like chiropr...